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Citadel, a doctor Fortress Surgeon Digital Marketing advertising and marketing company, announces an expanded SEO solution for plastic surgeons, concentrating on online presence, individual engagement, and method growth. Lauren's concentrate on ROI and interest for locating the crucial information that transform projects from good to excellent consist of developing a grand range multivariate test framework utilizing fractional factorial evaluation for comprehending ROI potential in electronic media across Pfizer Rx brands within the Pfizer for Living portfolio, and developing a projection technique for predicting ROI before media investment.

A 25-year expert in the health care marketing and advertising area, Tracey started her profession as an agency account person for a selection of pharma brands and later pioneered the advertising initiative to launch a first-of-its kind website in the eyeglasses and eyecare space.

He leads a team of media method, media planning, media acquiring and media execution specialists who collaboratively ensure that campaign objectives are accomplished in order to maximize roi and involvements. Lauren's profession in digital and media began in the 90's, just as electronic became a sensible advertising and marketing network.

While at Underscore, she spent 3 years educating Search Engine Advertising at the WSE College in Krakow. One of her favorites memories of working at Underscore was years back, when they figured out exactly how to map Nielsen information to Yahoo's target market base and prove out ROI from electronic media to retail acquisition.