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Fortress Surgeon Digital Marketing, a surgeon digital advertising and marketing agency, announces a broadened search engine optimization solution for cosmetic surgeons, focusing on online exposure, client involvement, and technique growth. In her previous role as VP of Biddable Media Daga focused on the advertising and marketing of wellness & wellness brands with all lifecycle stages: starting from clinical test recruitment campaigns, via the pre-launch market-shaping, launch and advertising phase, ending with license expiry and marketing sunsetting.

One of the things Martin appreciates most concerning his role is the opportunity to research study and understand the nuances of both well established and new markets, and via growing his understanding of them seek the Holy Grail of product-market fit.

It was these very early examinations that drove Underscore's focus on data driven programs and ROI dimension, a fundamental distinction in the market. She believes Underscore is the model for how media and marketing agencies should, and will, progress in the future.

While at Underscore, she invested three years showing Internet search engine Marketing at the WSE College in Krakow. One of her favorites memories of working at Underscore was years back, when they determined exactly how to map Nielsen data to Yahoo's audience base and confirm out ROI from digital media to retail acquisition.