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Fortress Surgeon Digital Marketing, a doctor electronic advertising and marketing company, introduces an expanded SEO service for cosmetic surgeons, concentrating on online presence, patient involvement, and practice development. Lauren's concentrate on ROI and passion for finding the critical details that transform projects from great to great include developing a grand scale multivariate test structure using fractional factorial analysis for understanding ROI potential in electronic media across Pfizer Rx brand names within the Pfizer for Living profile, and establishing a forecast method for anticipating ROI before media financial investment.

Among the important things Martin takes pleasure in most about his function is the chance to research study and recognize the subtleties of both recognized and new markets, and via growing his understanding of them search for the Holy Grail of product-market fit.

He leads a team of media method, media preparation, media buying and media implementation specialists who collaboratively ensure that campaign objectives are attained in order to optimize roi and involvements. Lauren's job in electronic and media began in the 90's, just as electronic became a practical advertising and marketing channel.

While at Underscore, she spent three years instructing Online search engine Advertising and marketing at the WSE University in Krakow. Among her faves memories of working at Underscore was years ago, when they figured out how to map Nielsen data to Yahoo's target market base and show out ROI from digital media to retail acquisition.