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Citadel, a cosmetic Fortress Surgeon Digital Marketing digital advertising company, announces an expanded SEO solution for plastic surgeons, concentrating on online visibility, individual involvement, and practice growth. In her previous role as VP of Biddable Media Daga focused on the advertising of wellness & wellness brand names via all lifecycle stages: starting from clinical test recruitment projects, through the pre-launch market-shaping, launch and promotional phase, finishing with patent expiration and advertising sunsetting.

A 25-year expert in the medical care marketing and advertising area, Tracey began her profession as an agency account individual for a selection of pharma brand names and later pioneered the advertising and marketing effort to introduce a first-of-its kind website in the eyewear and eyecare room.

It was these very early tests that drove Underscore's focus on information driven programs and ROI measurement, a fundamental differentiation in the market. She believes Underscore is the model for exactly how media and marketing firms should, and will, advance in the future.

While at Underscore, she invested 3 years teaching Online search engine Advertising and marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years earlier, when they identified exactly how to map Nielsen information to Yahoo's audience base and verify out ROI from electronic media to retail purchase.