Fortress Increases SEO Services For Plastic Surgeons

Citadel, a Fortress Surgeon Digital Marketing digital advertising company, introduces an expanded SEO service for plastic surgeons, concentrating on on-line visibility, client interaction, and method growth. Lauren's focus on ROI and enthusiasm for discovering the vital details that change campaigns from good to wonderful include developing a grand range multivariate examination framework using fractional factorial evaluation for comprehending ROI capacity in digital media across Pfizer Rx brand names within the Pfizer for Living profile, and establishing a projection strategy for forecasting ROI before media investment.

A 25-year veteran in the medical care marketing and advertising room, Tracey started her job as an agency account person for a range of pharma brand names and later spearheaded the advertising and marketing initiative to release a first-of-its kind portal in the eyewear and eyecare space.

It was these early tests that drove Underscore's focus on information driven programs and ROI measurement, a basic distinction in the industry. She believes Underscore is the design for how media and advertising and marketing agencies should, and will, progress in the future.

While at Underscore, she invested 3 years showing Search Engine Advertising at the WSE University in Krakow. One of her faves memories of working at Underscore was years earlier, when they determined how to map Nielsen data to Yahoo's audience base and show out ROI from digital media to retail purchase.