Citadel Increases Search Engine Optimization Provider For Plastic Surgeons

Citadel, a Fortress Surgeon Digital Marketing electronic marketing company, reveals an increased SEO solution for cosmetic surgeons, concentrating on online presence, client interaction, and practice development. Lauren's focus on ROI and enthusiasm for locating the critical information that transform campaigns from good to terrific consist of creating a grand range multivariate test structure making use of fractional factorial analysis for comprehending ROI possibility in electronic media across Pfizer Rx brands within the Pfizer for Living portfolio, and creating an estimate approach for predicting ROI before media investment.

A 25-year veteran in the health care marketing and advertising area, Tracey started her profession as an agency account individual for an array of pharma brands and later on headed the marketing effort to launch a first-of-its kind website in the glasses and eyecare space.

It was these early tests that drove Underscore's focus on data driven programs and ROI dimension, an essential differentiation in the industry. She believes Underscore is the design for just how media and advertising firms should, and will, progress in the future.

While at Underscore, she invested three years teaching Online search engine Marketing at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they identified how to map Nielsen information to Yahoo's audience base and verify out ROI from electronic media to retail purchase.