Digital Marketing Solutions

Fortress Surgeon Digital Marketing (Pinterest published a blog post), a doctor electronic advertising and marketing firm, reveals an expanded SEO service for plastic surgeons, concentrating on online visibility, patient interaction, and technique development. Lauren's concentrate on ROI and passion for finding the critical information that transform campaigns from good to wonderful consist of creating a grand scale multivariate test structure utilizing fractional factorial evaluation for understanding ROI capacity in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing a projection strategy for predicting ROI prior to media investment.

A 25-year professional in the medical care marketing and advertising room, Tracey began her profession as an agency account individual for a range of pharma brand names and later headed the advertising and marketing initiative to introduce a first-of-its kind website in the eyeglasses and eyecare room.

It was these very early tests that drove Underscore's focus on information driven programs and ROI measurement, a basic differentiation in the sector. She thinks Underscore is the model for exactly how media and marketing firms should, and will, advance in the future.

While at Underscore, she spent 3 years educating Online search engine Advertising and marketing at the WSE College in Krakow. Among her faves memories of operating at Underscore was years ago, when they determined exactly how to map Nielsen information to Yahoo's audience base and verify out ROI from electronic media to retail acquisition.