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Citadel, a cosmetic Fortress Surgeon Digital Marketing digital advertising agency, introduces an expanded search engine optimization service for cosmetic surgeons, focusing on online exposure, individual involvement, and technique growth. Lauren's concentrate on ROI and interest for finding the critical information that transform projects from good to excellent consist of developing a grand range multivariate examination structure using fractional factorial analysis for recognizing ROI capacity in digital media throughout Pfizer Rx brand names within the Pfizer for Living profile, and developing a projection technique for forecasting ROI before media financial investment.

A 25-year veteran in the medical care advertising and marketing area, Tracey began her career as a company account person for a range of pharma brands and later headed the marketing initiative to release a first-of-its kind portal in the eyeglasses and eyecare space.

He leads a group of media strategy, media planning, media buying and media execution experts that collaboratively ensure that project objectives are accomplished in order to take full advantage of involvements and ROI. Lauren's job in digital and media began in the 90's, just as digital ended up being a practical marketing network.

While at Underscore, she invested 3 years educating Online search engine Advertising and marketing at the WSE University in Krakow. Among her faves memories of operating at Underscore was years ago, when they found out just how to map Nielsen information to Yahoo's audience base and verify out ROI from digital media to retail purchase.