Leading 50 Work Sites For Freelance Independent Professionals

Citadel, a doctor electronic marketing firm, introduces a broadened search engine optimization solution for cosmetic surgeons, focusing on on-line visibility, person interaction, and method development. Lauren's focus on ROI and passion for discovering the essential information that change projects from good to terrific include developing a grand range multivariate examination structure making use of fractional factorial evaluation for recognizing ROI potential in Fortress Surgeon Digital Marketing media across Pfizer Rx brands within the Pfizer for Living portfolio, and developing a forecast technique for anticipating ROI prior to media financial investment.

A 25-year professional in the healthcare marketing and advertising area, Tracey started her career as a company account person for a variety of pharma brand names and later on pioneered the marketing effort to launch a first-of-its kind site in the glasses and eyecare space.

It was these early examinations that drove Underscore's concentrate on information driven programs and ROI dimension, an essential distinction in the sector. She thinks Underscore is the design for exactly how media and advertising and marketing companies should, and will, evolve in the future.

While at Underscore, she spent 3 years teaching Online search engine Marketing at the WSE College in Krakow. Among her favorites memories of working at Underscore was years earlier, when they found out exactly how to map Nielsen information to Yahoo's audience base and prove out ROI from electronic media to retail purchase.