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Citadel, a cosmetic Fortress Surgeon Digital Marketing digital marketing company, introduces an expanded SEO solution for plastic surgeons, concentrating on on-line visibility, patient engagement, and technique development. In her previous function as VP of Biddable Media Daga specialized in the marketing of health & health brands with all lifecycle stages: starting from scientific test recruitment projects, via the pre-launch market-shaping, launch and advertising stage, ending with patent expiry and advertising sunsetting.

Among the things Martin appreciates most concerning his duty is the possibility to research and recognize the subtleties of both recognized and new markets, and with growing his understanding of them search for the Holy Grail of product-market fit.

It was these early tests that drove Underscore's concentrate on data driven programs and ROI dimension, a fundamental distinction in the market. She believes Underscore is the design for just how media and advertising and marketing companies should, and will, develop in the future.

While at Underscore, she spent 3 years instructing Search Engine Advertising at the WSE University in Krakow. Among her faves memories of operating at Underscore was years earlier, when they determined just how to map Nielsen data to Yahoo's target market base and prove out ROI from electronic media to retail purchase.